Handshake, talk, cooperation, construction and decoration materials and real estate chiefs came together. On December 4th, the National Building Decoration Materials Work Conference and Decoration Industrialization and Real Estate Project Value-Added Energy-Saving and Environmental-Friendly Materials Forum concluded at Jiuhua Villa in Beijing. During the meeting, the person in charge of the building decoration materials company and the person in charge of the real estate general manager exchanged opinions and discussed cooperation and development.

Chairman of the China Building Decoration Association Li Bingren, Vice President and Secretary-General Liu Xiaoyi, Chief Engineer Liu Yuan and other leaders attended the meeting and delivered speeches. Zhang Zhongling, Secretary-General of the Material Committee of the China Building Decoration Association, made a summary of the 2011 work of the China Building Decoration Association Materials Committee. And 2012 work plan highlights report. The meeting was chaired by the Vice President of the China Building Decoration Association, the Chairman of the Material Committee of the China Building Decoration Association, and Li Changli, General Manager of the Golden Mile Group.

Industry cooperation is an important part of the industrial chain construction. Li Bingren pointed out in his speech that real estate, building decoration engineering and building decoration materials production are all important components of the construction industry chain. Building decoration materials are the most basic material conditions for building decoration projects, which directly determine the quality and environmental protection level of the project and determine the realization of building energy-saving emission reduction and sustainable development goals.

When talking about the link between real estate and the building decoration industry, Li Bingren said that the development of real estate and architectural decoration industry, the improvement of engineering quality and technological content cannot be separated from the support of decorative materials and parts manufacturing industries; The development of decorative materials, parts manufacturing industry, market development and the promotion and application of new materials, new products, new processes, and new technologies are also inseparable from the help, support, and promotion of real estate and architectural decoration companies. The mutual dependence and common development of the two industries is an important part of the industrial chain construction.

Liu Xiaoyi also stated in his speech that the design and construction of the value-added and decoration industrialization of real estate projects are the terminal links in the development and construction of housing, and they play an important supporting role in the development and construction of residential buildings, and also affect the quality of life of the general public. Emphasis on the important areas of the country's "benefiting people's livelihood" strategic approach.

Building decoration materials enterprises have a wide development space Liu Xiaoyi said that since the reform and opening up, with the rapid development of China's architectural decoration industry, China's building decoration materials industry has also been rapid development, providing a strong material support for the development of China's building decoration industry. However, it should also be noted that there is still a large gap between China's building decoration materials and the international advanced level. To meet the international advanced level, narrowing and making up for these gaps is the main space for the sustainable development of China's building decoration materials industry in the future. The basic driving force.

Liu Xiaoyi also said that the development of the building decoration materials industry is mainly reflected in the scale, reflected in the production capacity, reflected in the volume. If we put this industry into the context of the international environment, we still have a long way to go in terms of influence, economic efficiency, and the right to speak in the industry. For a long period of time, the building decoration materials industry is still a sunrise industry, and building decoration materials enterprises still have a broad space for development. With the implementation of the National Twelfth Five-Year Plan, building decoration materials companies are welcoming a good market opportunity.

The construction industry will accelerate the construction of the industry chain. The conference is jointly organized by the China Building Decoration Association Materials Committee and the Real Estate Chief Club. The main purpose is to use this conference to better build a cooperation platform in two areas and make this cooperation more likely. To normalize, let the industry chain construction to a new level.

Zhang Zhongling said in the report of the “Working Summary of the China Building Decoration Association Material Committee in 2011 and the Highlights of the 2012 Work Plan” that during the “12th Five-Year Plan” period, the China Material Association’s Materials Committee will be committed to guiding enterprises to accelerate the transformation of development methods and strengthen enterprises. Independent innovation ability, enhance corporate brand value, adhere to the concept of “combination of materials and architecture, materials and design”, and strive to create a service platform for building decoration materials industry exchanges, leading the industry in the new situation of scientific development.

In the construction of the industrial chain, the China Material Association’s Materials Committee will set up a platform between the building decoration materials and the engineering design and construction, and display them. The specific measures are as follows: First, continue to promote the development of building decoration materials science and technology innovation activities; second, continuously promote the promotion and application of new product activities in the national building decoration industry; third, actively recommend well-known enterprises in the industry to join the affordable housing procurement information platform; The Real Estate Chief Club recommends the preferred brand.

The conference is also a special meeting for value-added energy-saving and environmental protection materials for real estate projects. At the meeting, Simon Electric, Hunter Manufacturing, MACRO Kitchen & Bath Technology, ASSA ABLOY Door Industry, and Shanghai Neiqi Building Materials, etc., strengthened strategic cooperation between upstream and downstream companies in the construction industry to provide more and better quality for construction projects. Building decoration materials made wonderful speeches.

Previously, the Chinese architectural decoration industry had used various methods to strengthen the links between various industries in the industry chain. The conference revealed that the construction of the industrial chain of the building decoration industry will accelerate the construction of the future.

At the meeting, on the basis of corporate declarations, the China Dress Association Association Material Committee reviewed the 70 real estate companies such as Beixin Group Building Materials Co., Ltd. and awarded them with the honor of “The Real Estate Chief Engineer’s Preferred Brand”. title. These preferred brands are the leaders of the building decoration materials industry, and they represent the level and direction of the building decoration materials industry and play a leading role. The promotion activity of “Real Estate Chief Optimistic Brand” plays an extremely important role in promoting the development of the industry, raising the social awareness of the industry and the enterprise, and enhancing the market competitiveness of outstanding enterprises.

During the meeting, the Fifth National Real Estate Chief Construction Products Selection Technology Exhibition was held in the same period. The exhibition was unprecedentedly popular. Many companies set up booths and displayed new products, technologies and techniques in their respective fields. They were widely welcomed by the participants. The architectural parts selection technology exhibition is a comprehensive industry event integrating product display, trade negotiation, technology exchange, and information release.

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