Mountain spring energy water and other names exit the market

Starting from May 24th, the “National Food Safety Standard Packaged Drinking Water” (abbreviated as “the new national standard”) will be implemented, and the standards of different water types will be unified, similar to “mineral water, ionized water, oxygen-enriched water, and pure water. The names of packaged drinking water, such as distilled water, mountain spring water, and energy water, are withdrawn from the market, and it is easier for consumers to choose drinking water.

The new national standard will be applicable to directly drinking packaged drinking water other than mineral water, thereby bringing the different categories of pure water, distilled water, natural water, and springs on the market into unified regulatory standards. New national standards for packaging drinking water, national standards for food safety Packaging for drinking water stipulates that packaged drinking water shall not be named after one or more components other than water, and shall not be marked with activated water, small molecular water, functional water, energy water, and others Unscientific content, but natural mineral water is not within the scope of this national standard.

Therefore, in addition to natural mineral water, the packaged drinking water on the market is only divided into pure drinking water and other drinking water. When packaging drinking water, magnesium sulfate, zinc sulfate, calcium chloride, potassium chloride, etc. are added. When food additives are used to adjust tastes, food additives need to be marked in the vicinity of the product name to mediate flavors and the like. In addition, in order to avoid misunderstanding to consumers, the name of drinking mineral water will not be allowed to use again.

According to industry sources, several companies most affected by the new national standard include Master Kong, Coca Cola, Watson’s mineral water, and Wahaha oxygen-enriched water. However, there are companies that have no influence on the national standard, such as Nongfu Spring. Industry insiders predict that in the second half of this year, the water market may usher in a wave of replacements. The drinking water industry will usher in a new round of reshuffle, which means that drinking water producers will be more standardized in the production process.